{"id":2798,"date":"2022-10-31T19:58:31","date_gmt":"2022-10-31T18:58:31","guid":{"rendered":"https:\/\/vrd-studio.com\/?p=2798"},"modified":"2022-10-31T23:34:12","modified_gmt":"2022-10-31T22:34:12","slug":"showroom-virtuel","status":"publish","type":"post","link":"https:\/\/vrd-studio.com\/en\/showroom-virtuel\/","title":{"rendered":"Icon Exp \/\/ Showroom Virtuel"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Creation of a customized virtual showroom for Icon Motors garage<\/h2>\n\n\n\n<p class=\"has-text-align-left translation-block\">Service including a virtual showroom carried out during 2021 for the garage <a href=\"http:\/\/www.icon-motors.com\" target=\"_blank\" rel=\"noreferrer noopener\">Icon Motors<\/a><\/p>\n\n\n\n<p class=\"has-text-align-left\">Icon Motors sells top-of-the-range pre-owned vehicles, and wanted to differentiate itself from its competitors by offering an unusual digital experience for a garage of this type. <\/p>\n\n\n\n<p class=\"has-text-align-left\">So we developed the Icon Exp. <\/p>\n\n\n\n<div style=\"height:58px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized is-style-default rounded-corners\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/COUV_MINILANDSCAPE-edited.png\" alt=\"showroom virtuel\" class=\"wp-image-2821\" width=\"956\" height=\"319\" srcset=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/COUV_MINILANDSCAPE-edited.png 956w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/COUV_MINILANDSCAPE-edited-300x100.png 300w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/COUV_MINILANDSCAPE-edited-768x256.png 768w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/COUV_MINILANDSCAPE-edited-18x6.png 18w\" sizes=\"(max-width: 956px) 100vw, 956px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left\">It includes a virtual showroom which is in fact a reproduction of the real showroom, what we call our digital mirror. Obtained through 3D scanning and photogrammetry, it contains four areas: the reception area, the sales area, the showroom and the mechanical and body shop area. <\/p>\n\n\n\n<p class=\"has-text-align-left\">In addition to these spaces, we imagined a totally fictitious room inside which we placed a mini virtual configurator. You choose a couple of cars, change the color and slip inside. <\/p>\n\n\n\n<p class=\"has-text-align-left\">Finally, in our quest for multi-sensoriality and an impression of reality, we integrated holograms of the employees. The team played the game, and each one explained his or her job. In this way, everything in the experience is detailed for the customer. <\/p>\n\n\n\n<p class=\"has-text-align-left translation-block\">On the Icon website, we've integrated a light version of the <a href=\"http:\/\/www.icon-motors.com\/coming-soon-01\" target=\"_blank\" rel=\"noreferrer noopener\">Virtual Tour<\/a>. Customers can therefore use this option on the internet, experience it directly at the dealership, or when the team travels to trade shows, for example.<\/p>\n\n\n\n<p class=\"has-text-align-left\">One feature of the experience of which we are particularly proud is the development of the multiplayer mode. <\/p>\n\n\n\n<p class=\"has-text-align-left\">A \"host\" enters the experience and can take up to five \"clients\" with him or her. There are no geographical limits, as each helmet can be located on a different continent. Participants enter the experience as avatars, and experience it together. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large rounded-corners\"><img decoding=\"async\" data-id=\"2806\" src=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/ICONmotors.jpg\" alt=\"showroom virtuel\" class=\"wp-image-2806\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large rounded-corners\"><img decoding=\"async\" width=\"3000\" height=\"900\" data-id=\"2801\" src=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER.png\" alt=\"showroom virtuel\" class=\"wp-image-2801\" srcset=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER.png 3000w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER-300x90.png 300w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER-1024x307.png 1024w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER-768x230.png 768w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER-1536x461.png 1536w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER-2048x614.png 2048w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/PDPart_HEROCOVER-18x5.png 18w\" sizes=\"(max-width: 3000px) 100vw, 3000px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large rounded-corners\"><img decoding=\"async\" width=\"2560\" height=\"1440\" data-id=\"2799\" src=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5.png\" alt=\"Showroom virtuel \" class=\"wp-image-2799\" srcset=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5.png 2560w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5-300x169.png 300w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5-1024x576.png 1024w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5-768x432.png 768w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5-1536x864.png 1536w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5-2048x1152.png 2048w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT5-18x10.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large rounded-corners\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" data-id=\"2800\" src=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1.png\" alt=\"showroom virtuel\" class=\"wp-image-2800\" srcset=\"https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1.png 2560w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1-300x169.png 300w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1-1024x576.png 1024w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1-768x432.png 768w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1-1536x864.png 1536w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1-2048x1152.png 2048w, https:\/\/vrd-studio.com\/wp-content\/uploads\/2022\/10\/SCREENSHOT3-1-18x10.png 18w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/figure>","protected":false},"excerpt":{"rendered":"<p>Cr\u00e9ation d&rsquo;un showroom virtuel sur-mesure pour le garage Icon Motors Prestation comprenant un showroom virtuel r\u00e9alis\u00e9e courant 2021 pour le garage Icon Motors Icon Motors vend des v\u00e9hicules haut de gamme d&rsquo;occasion et souhaitait se diff\u00e9rencier de ses concurrents en proposant une exp\u00e9rience digitale hors du commun pour un garage de ce type. Nous avons [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2801,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12,10],"tags":[],"class_list":["post-2798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-configurator","category-virtual-world"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Icon Exp \/\/ Showroom Virtuel - VRD Studio<\/title>\n<meta name=\"description\" content=\"Un intraverse sur-mesure cr\u00e9\u00e9 pour le garage Icon Motors : showroom virtuel, configurateur et hologrammes pour une exp\u00e9rience compl\u00e8te.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Icon Exp \/\/ Showroom Virtuel - 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